Demand · Email Marketing & Automation
The one channel you own outright: run like it matters.
Email is the only marketing channel you own. No algorithm decides your reach and no platform can price you out of your own audience overnight. It's also the channel most businesses neglect into uselessness: a list that hasn't been mailed in a year, sending from an unauthenticated domain, straight into spam. We fix the foundation first, because a beautiful campaign that lands in junk is worth nothing, then build the automated flows that generate revenue while nobody is watching.
When companies bring us in
The patterns we see repeatedly*.
- 01
You have thousands of contacts and no systematic way of talking to them.
- 02
Open rates have collapsed and you suspect you're landing in spam, but can't prove it.
- 03
Every email is a manual send by whoever has time, so nothing is consistent.
- 04
There's no follow-up sequence, so leads that don't buy immediately are simply lost.
- 05
A platform is paid for monthly and used for one newsletter a quarter.
What you receive
Tangible deliverables, defensible work*.
We document, we hand over, and we make sure the outputs live inside your business: not on a shelf.
- 01
Deliverability foundation
SPF, DKIM, and DMARC configured, sending domain warmed, reputation monitored, and inbox placement tested across the major providers. Nothing else matters until this is right.
- 02
List audit & hygiene
Dead addresses, spam traps, and hard bounces cleared out; consent and unsubscribe handling brought in line with GDPR and CAN-SPAM. A smaller clean list outperforms a large rotten one.
- 03
Segmentation
Your list split by behaviour, lifecycle stage, and value rather than blasted as one audience, so the message matches where the reader actually is.
- 04
Lifecycle automation
Welcome sequences, lead nurture, abandoned cart and browse recovery, post-purchase follow-up, re-engagement, and win-back: built once, running continuously.
- 05
Campaign production
Designed, written, and scheduled campaigns, newsletters, launches, and promotions, on a calendar rather than whenever someone remembers.
- 06
Platform setup & integration
Klaviyo, Mailchimp, HubSpot, or Brevo configured properly and connected to your store or CRM, so contact records, orders, and behaviour stay in sync.
- 07
Testing & reporting
Subject-line and send-time testing, plus a monthly report on revenue per email, list growth, and flow performance: not just opens.
Outcomes our clients see
What good looks like*.
Engagements are measured by outcomes, not output. These are the kinds of results clients tell us about, often.
Authenticated sending with inbox placement you can verify rather than hope for.
Automated flows producing revenue continuously, without a manual send.
A segmented list where message and audience actually match.
Leads followed up systematically instead of being lost after first contact.
Revenue per subscriber measured and rising quarter on quarter.
Deliverability first · Flows that run without you
Email marketing & automation pricing
Fix the foundation once, then either run it yourself or hand the calendar to us.
Audit & Foundation
$500one-time
Deliverability, list hygiene, and platform setup: the groundwork everything else needs.
- SPF, DKIM & DMARC configured
- Inbox placement testing
- Full list clean and consent review
- Platform setup & store/CRM integration
- Segmentation model built
Managed Email
$600/month
We own the calendar: campaigns, flows, testing, and reporting every month.
- 4–6 campaigns per month, written & designed
- Continuous flow optimisation
- Ongoing list hygiene & deliverability monitoring
- Monthly revenue-per-email reporting
- Min. 3-month commitment
Automation Build
$1,800one-time
Core lifecycle flows written, designed, and live: revenue that runs unattended.
- Everything in Audit & Foundation
- Welcome, nurture & re-engagement flows
- Abandoned cart & post-purchase flows
- Branded, responsive email templates
- A/B testing framework
- Team training & documentation
- Most chosen: book a call
- Projects billed 50% upfront, 50% on delivery. Retainers billed monthly. Email platform subscriptions are paid by you directly to the vendor.
How we work
A staged, transparent engagement.
Audits run 1–2 weeks; build projects 3–5 weeks; ongoing campaign management is a monthly retainer.
- 01
Audit
One to two weeks on deliverability, list health, platform setup, and existing performance: with the failures named plainly.
- 02
Fix the foundation
Authentication, list cleaning, platform configuration, and integrations sorted before a single campaign goes out.
- 03
Build the flows
Core lifecycle automations written, designed, and launched in priority order by revenue impact.
- 04
Run & refine
Ongoing campaign calendar with monthly testing and reporting against revenue per email.
Common questions
Things founders ask us first.
The most frequent questions founders bring to our discovery calls: answered honestly here, so the call can go deeper.
Usually, but not by mailing it all at once: that's the fastest way to burn your domain reputation. We clean it, then re-engage in controlled batches over several weeks. Sometimes the honest answer is that a portion should be discarded.
Klaviyo for e-commerce, HubSpot where email sits inside a wider sales process, Brevo or Mailchimp where budget is the binding constraint. We'll work in whatever you already pay for if it's adequate.
We write them by default, with your review before anything sends. If you have a writer, we'll handle strategy, build, and reporting and let them keep the voice.
No. Purchased lists destroy deliverability and expose you to real legal risk. Our Leads & Data Services build verified, consent-appropriate contact data for outbound, which is a different discipline from marketing to your own list, and we keep them separate for good reason.
Often paired with
Ready when you are
Let's build the next chapter of your business: together.
Tell us where you are and where you want to go. We'll come prepared.