Stage 01
Business Start-Up Advisory
From a clear idea to an operating company.
Most great businesses don't fail at the idea — they fail in the gap between the idea and the first customer. Our start-up advisory closes that gap. We work with founders to validate the opportunity, design the company, and stand up the operating foundation needed to launch and learn quickly.
The patterns we see repeatedly.
- 01
You have a strong idea but aren't sure if the market will pay for it.
- 02
You need a business plan and financial model that investors will trust.
- 03
You're unsure how to legally structure the company and what it costs.
- 04
You don't know which channels and offers to launch with first.
Tangible deliverables, defensible work.
We document, we hand over, and we make sure the outputs live inside your business — not on a shelf.
Market & feasibility study
Demand, competition, regulatory, and unit-economic feasibility — written up so you (and your investors) can decide with confidence.
Business plan & financial model
A 3–5 year operating model with assumptions, sensitivity analysis, and cap-table — investor-ready and operator-usable.
Company structure & registration
Legal structure recommendation, registration filings, bank account setup, and core compliance calendar.
Brand & go-to-market plan
Positioning, pricing, channel mix, and a 90-day launch plan with weekly milestones and metrics.
Operating foundation
Lean tech stack, founder dashboard, and the first SOPs (sales, finance, hiring) so you don't drown in operations from day one.
What good looks like.
Engagements are measured by outcomes, not output. These are the kinds of results clients tell us about, often.
Investor-ready plan and model defended in front of capital partners.
First 10 paying customers within 90 days of launch.
Founder time freed from operational chaos to focus on growth.
Clear runway plan with milestones tied to capital and hiring.
A staged, transparent engagement.
Most engagements run 8–14 weeks, with optional ongoing advisory after launch.
- 01
Discovery sprint
Two weeks of founder interviews, market scans, and back-of-envelope economics to test the thesis.
- 02
Plan & model build
Four to six weeks building the business plan, financial model, and legal/operational scaffolding.
- 03
Launch & learn
We stay on for the first 90 days post-launch — coaching weekly, refining the model with real data.
How early can we engage RNM — even before the idea is fully formed?
Yes. Many of our best engagements start as a few weeks of structured exploration before the founder decides to commit. We can run a focused discovery sprint to pressure-test the thesis.
Do you help with fundraising directly?
We help you become fundable: clear plan, defensible model, clean cap table. We don't broker capital, but we'll prepare you for and sit alongside you during investor meetings.
What does a typical engagement cost?
Engagements are scoped per founder. Discovery sprints start small; full launch engagements are usually a fixed fee plus a small retainer for the first 90 days. We're transparent before any work begins.
Ready when you are
Take the next step on business start-up advisory.
Tell us where you are. We'll come prepared.