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Retail

Three-store rollout for a speciality retail group

The second shop is where most retail groups discover they had luck, not a system.

A single profitable store had the owners convinced they had a formula. They had a good location and an owner standing in it six days a week — which is not the same thing. Before committing capital to four new units, we made them prove the concept travelled, and built the operating system that would let it.

Stocked store aisle with merchandised shelving — speciality retail operations
Client
Speciality retail group, family-owned
Engagement
9-month rollout programme
Market
Punjab, Pakistan
Delivered
2024–2025
The situation

What we walked into

  • One profitable store, with the owner personally present for most trading hours.
  • No documented operating routine — pricing, ordering, and rotas lived in the owner's head.
  • Four sites under consideration, chosen on rent rather than on footfall.
  • Stock ordering was instinct, and slow-moving categories were absorbing working capital.
The approach

What we actually did

01

Prove the concept travels

We rebuilt the flagship's economics into a site scorecard — the catchment, footfall, basket size, and rent ratio the concept needs to work — then scored all four proposed sites against it. One failed on footfall and was dropped before a lease was signed.

02

Document the operating system

Opening and closing routines, category margins, reorder points, rotas, and cash handling written down as a store manual a new manager can run from — the piece that was entirely in the owner's head.

03

Open in sequence, not at once

Store two opened alone and was reviewed weekly for eight weeks against the model. Only once it held did stores three and four proceed, using a fit-out spec and supplier panel standardised from the first build.

04

Build the management layer

Store managers hired and trained against the manual, with a weekly per-store P&L review replacing the owner's daily physical presence.

The result

What changed

3 of 4
Sites opened — one rejected at feasibility
11 wks
Average site to opening day
-19%
Working capital held in slow-moving stock
2 days
Owner presence per week, down from six
  • Three stores trading to a documented model instead of to the owner's instinct.
  • A site scorecard that makes the next location decision a calculation, not an argument.
  • Fit-out delivered to a standard spec, cutting cost and time on each subsequent build.
  • The owner freed from daily floor presence — the actual reason they wanted to scale.

Client identity is withheld under confidentiality. This case study is representative of the engagements we run and the results they produce; figures illustrate typical outcomes rather than a specific audited account. We're happy to discuss specifics, and arrange references, on a call.

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